Making the Nonexistent Exist: Augmented Reality in Interior Design

Making the Nonexistent Exist: Augmented Reality in Interior Design

Augmented reality (AR) is an amazing new innovation in tech, but its application has been restricted mostly to games and entertainment. While the value of AR is quite high, there is some concern about the practical benefit it offers to everyday work. Industries are slowly accepting this new change, especially in healthcare, retail and manufacturing as the capabilities of AR are far and wide. The interior design field is not too behind in accepting the role of AR within its sphere and is allowing designers and creative minds to introduce diversity in their work.

The uses of AR in interior design are plenty, as there are apps dedicated to major home furnishings from retailers like IKEA and other major brands. To compensate for the lack of focus on AR in the interior design industry, we are highlighting how vital it is actually to make developments within the sector.

The Shift in Perception

AR design project is not only more extensive in their operation, but they also provide a shift in perception of objects and locations. Designers are able to create AR design themes by being able to spend time in the development area without leaving their homes. They are also able to rely on online retailers in an attempt to market their work to potential customers with a simple click. AR is continuously allowing clients to overlay realistic objects to proper scale in their existing rooms and empty spaces. Users have found is quite easy to envision how some pieces (like an art piece or a couch) will look in their existing room, so it’s perfect for finishing touches, or for the start of a new project. Since AR has made it possible for customers to visualize furniture pieces blending into their homes, this practice is slowly taking over the mainstream culture. AR application is allowing a shift towards change by solving a lot of the current issues of interior space design.

Streamlining Processes

A handful of design platforms have started to rely on AR to streamline their processes. This correlates with decorating, democratizing renderings and allowing the full design experience with a few simple steps. How does this happen? Primarily through apps that brands have released which reserve these processes for their customers.

IKEA Place

IKEA’s popular app uses AR to measure and map spaces where their furniture can be placed. The 3D furnishings are then allowed to be scaled according to the dimensions of a room and thus you are able to place your virtual chairs and tables into the alcoves to see if they fit. This saves customers a trip to the store where they have to measure and consider furniture sizing for an entire day. It was found that this app has scaled-down furniture at an accuracy of 98% and has really helped in solving practical problems of room design.


Hutch is at the sophisticated end of the design spectrum. It embodies AR as a complete interior design service in a single application. Hutch allows users to take pictures of rooms and try out different style filters to see if they look good. The finished image is submitted for virtual design and once it is complete with white-label furniture, it can be bought through the app. The concept of the app is constructed without ever setting foot in space. The app has now automated the work that interior designers used to do on their own as they are now relying on AR to create digital renderings from photos taken directly in the app in a small time period.

Is this the End of Human Designers?

With the continued advent of augmented reality interior design, designers are worried that they may be obsolete. More and more people are using product catalogs to decorate their homes and offices, which means that they will not need the hands-on services of designers anymore. Online decoration businesses are offering AR impressions anywhere in the world via virtual software and people have started to think of shopping as an overwhelming task. For the non-creative people, AR is a useful tool in avoiding extra hassle. More capabilities of all kinds of AR projects can be used by specialists even today, as there are some functions solely directed to enhance their work. Using these original solutions is a way for interior designers to make the most of their projects and the spaces they are assigned. This way they are able to critically look at a room from all sides and maintain safety and efficiency in the final look of a room.


AR is a booming tech which is helping designers to connect with their projects on a deeper level and give better results to their clients. While this is just the beginning, the creative use of immersive AR is modifying new developments in the interior design field on a grand level.


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